Making a decision about your blog link structure is in the top 5 things you should do before publishing your first blog post. Your link structure is what you see in your browser address bar when you’re looking at a website, blog or blog post page and it’s one of the most important parts of getting traffic to your post.
One of the best ways to rank higher for your keyword phrase is to have them in your domain name. A blog that is about photography would rank higher and come up in more searches if the domain name was something like www.herviewphotography.com rather than www.herview.ca for example. “Her View” is catchy yes, and of course good branding, but for organic search engine traffic from people looking for fine art photography, www.herview.ca would have to rely on a lot of “on page” optimization.
Having the keyword phrase in the actual url of the website page or blog post is a very important and often overlooked aspect of blog design.
A search engine optimized (seo friendly) page title or blog title is one of the most important aspects of your post. In a previous post, I wrote about how to write a good post title and why it must be written in a way to capture the readers attention. In this video, Search Engine Optimization expert Aaron Wall, author of SEOBook, shows where the title is used, why it’s important and how to write a good title to capture attention
After configuring the wordpress dashboard general tab, the next one is the writing tab. The writing tab sets the parameters for your “write a post” page where you enter the actual blog post information.
The options for this tab include the size of the post box ,convert emoticons to graphics for display, setting the default post category, post via email and update services.
This tutorial will focus on the size of the post box and update services
When you first create a blog, one of your first steps to complete before beginning any posting is to configure the various subtabs found under the Options tab in the Dashboard. This post focus’ on the “General tab” which shows up first in the list from left to right.
The general tab is where you configure your blog title, tagline, add the www to the domain name and set the blog timzone offset.
When you first create a blog with Wordpress, I highly suggest that the first thing you do after customizing your Wordpress Dashboard Options is to install these 3 Plugins.
A plugin is like a utility for your blog that does something.
There are programmers all over the world who build these plugins to do little jobs for them and then they share them. Most of them are given away free of charge, so feel free to experiment with them if you like.
When I first create a blog for myself or clients, these are the first three I install and activate.